Case studies
Work you can inspect, not just claims.
Each published case study pairs the reported account result with its date range, source and the limits of the metric. Explore the restaurant, HR and Eco Fresh examples below.
Featured / HR & recruitment
Confidential UK HR & Recruitment Company
548 tracked conversions from 14 April 2025 to 26 January 2026, generated from 6.85K clicks and 128K impressions. Total Google Ads spend was £6.44K, with the campaign focused on higher-value recruitment searches.
Featured / restaurant
Indian Restaurant in Barcelona
6.71K tracked conversions from 21 July 2025 to 26 January 2026, generated from 9.47K clicks and 86K impressions. Total Google Ads spend was €2.7K.
Featured / cleaning
Eco Fresh Laundry & Dry Cleaning
1,644 tracked leads from 27 October 2025 to 25 May 2026, including 1,062 phone call leads, 396 website call actions and 186 WhatsApp enquiries. Total ad spend was £2,830.
What I include in a case study
01
A real reporting range
So the numbers have a clear start and end date.
02
The metric source
A screenshot or account export showing what Google counted.
03
The limits
What the data cannot prove without call quality or sales follow-up.